20.500.12556/ReVIS-13463 Prodajna logistika v podjetju Zrno, d. o. o. Distribution logistics at the company Zrno, d. o. o. Logistika je dejavnost, ki sega na vsa področja gospodarstva in vpliva na vsako podjetje. Logistika zajema načrtovanje, izvajanje in nadzor nad premikanjem blaga, storitev ali informacij. Njena glavna naloga je, da je vsak premik blaga, storitev ali informacij opravljen učinkovito, z optimalnimi stroški, na pravo mesto in ob pravem času. V teoretičnem delu smo naprej opisali pojem logistike, kako se deli, kakšni so njeni cilji in značilnosti. Opisali smo logistične podsisteme, in sicer nabavno logistiko, notranjo logistiko, prodajno logistiko ter poprodajno logistiko. Poseben poudarek smo namenili še prodajni logistiki. V nadaljevanju smo opisali outsourcing oz. zunanje izvajanje logističnih procesov, ki postaja vse pomembnejši, saj se vse več podjetij odloča za tak način izvajanja logističnih procesov. Omogoča lažji vstop podjetja na nove trge, manjše začetne stroške logistike, zmanjša dobavne roke itd. Opisali smo tudi informatizacijo logističnih procesov, in sicer smo predstavili, zakaj je informatizacija pomembna in kakšne prednosti lahko prinese podjetjem pri poslovanju. V empiričnem delu diplomske naloge smo opisali logistični proces v podjetju Zrno, d. o. o., in sicer smo podrobno predstavili obstoječ potek izvajanja logističnih procesov, nato pa smo predstavili še uvedbo novega programa za planiranje dostav. Cilj raziskave je bil ugotoviti, kako poteka logistični proces v praksi pred uvedbo programa in kakšne spremembe v logističnem procesu so nastale po uvedbi programa. Predvsem nas je zanimalo, kakšen vpliv je imel program na stroške dostav, delo zaposlenih in na časovne roke dostav. Z analizo podatkov smo ugotovili, da nov program podjetju omogoča boljšo preglednost nad naročili, hitrejše zbiranje in analiziranje podatkov, posledično pa bolj učinkovito izvajanje logističnega procesa. Rezultati analize, ki je primerjala podatke pred in po uvedbi programa, kažejo na izboljšanje učinkovitosti logističnega procesa. Logistics is an activity that covers all areas of economy and affects every company. It includes the planning, execution and control of the movement of goods, services or information. The main objective of logistics is to ensure that every movement of goods, services and information is carried out efficiently, at optimal cost, to the right place at the right time. In theoretical part we first defined concept of logistics, its classifications and its goals and key characteristics. We described the logistics subsystems, sourcing logistics, internal logistics, distribution logistics and after sales logistics. We also described outsourcing. Outsourcing is becoming increasingly significant, as more companies choose this method of logistics execution, because it enables easier market entry, lowers initial logistics costs, shortens delivery times etc. We also described the informatization of logistics processes. We talked about, why it’s important and what benefits it can bring to businesses in their daily operations. In the empirical part we analyzed the logistics process in the company Zrno d. o. o. We made a description of the company existing logistical processes and then presented the implementation of a new program for delivery planning. Our goal was, to research how the logistics process functioned before the introduction of the new program and how it functioned after the implementation of the program. We were especially interested how the program affected delivery costs, employee workload and delivery times. Based on our analysis, we discovered that the new program enables better tracking of orders, faster data collection and lowering the costs of deliveries. The result showed, that there is a clear improvement in the efficiency of the logistics process. logistika outsourcing prodajna logistika transport skladiščenje logistics outsourcing sales logistics transport warehousing true false false Slovenski jezik Angleški jezik Diplomsko delo/naloga 2026-03-31 19:14:34 2026-03-31 19:14:35 2026-04-14 11:34:29 0000-00-00 00:00:00 2026 0 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 14706 273779971 DIP_Bajc_Domen_2026.pdf DIP_Bajc_Domen_2026.pdf 1 1D80E8BD495967F3AA67A9FC0F43CA70 94675765fde23ccbd61a8b8d3f66ba1f088c699eb56179e22964a41c14de3b47 1832afc1-2d25-11f1-9147-001a4af901a5 https://revis.openscience.si/Dokument.php?lang=slv&id=16030 Univerza v Novem mestu - Fakulteta za ekonomijo in informatiko 0 0 0