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Title:Analiza zadovoljstva potrošnikov z novimi izdelki blagovne znamke X
Authors:Vodišek, Ksenija (Author)
Vukasovič, Tina (Mentor) More about this co-author... New window
Language:Slovenian
Work type:Master's thesis/paper
Tipology:2.09 - Master's Thesis
Organization:Not in organisation
Keywords:zadovoljstvo potrošnikov, prehrambni izdelki, blagovna znamka, nakupni proces odločanja, management znanja
Year of publishing:2017
Publisher:[K. Vodišek]
Source:Celje
COBISS_ID:15305121 Link is opened in a new window
UDC:658.626:339.138(043.2)
Note:Mag. naloga študijskega programa 2. stopnje Management znanja;
Views:1820
Downloads:107
Files:.pdf RAZ_Vodisek_Ksenija_i2017.pdf (1,22 MB)
 
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Secondary language

Language:English
Title:Kako s tržnim pristopom približati nepoznano blagovno znamko potrošnikom - primer tekstilne industrije


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