20.500.12556/ReVIS-14192 Organizacijsko komuniciranje kot dejavnik promocije zdrave prehrane in telesne aktivnosti med mladostniki Organizational Communication as a Factor in Promoting Healthy Nutrition and Physical Activity among Adolescents Magistrska naloga obravnava vlogo organizacijskega komuniciranja pri spodbujanju zdrave prehrane in telesne aktivnosti med mladostniki. Izhaja iz problema naraščajočih nezdravih življenjskih navad v tem starostnem obdobju, ki se odražajo v neustrezni prehrani in zmanjšani telesni aktivnosti. Mladostništvo je ključno razvojno obdobje, v katerem se oblikujejo življenjski vzorci, zato imajo preventivne in promocijske aktivnosti pomemben dolgoročen vpliv na zdravje posameznika. V ospredju raziskave je vloga organizacij, kot so šole, športna društva in zdravstvene institucije, ki z različnimi komunikacijskimi strategijami vplivajo na vedenje mladostnikov. Organizacijsko komuniciranje je predstavljeno kot pomemben dejavnik, ki oblikuje stališča, motivacijo in sprejemanje zdravstvenih sporočil. Namen naloge je analizirati vpliv organizacijskega komuniciranja na odnos mladostnikov do zdravega življenjskega sloga ter ugotoviti učinkovitost različnih komunikacijskih kanalov in pristopov. Raziskava temelji na kvantitativni metodi (vprašalnik) in vključuje analizo zaznav mladostnikov ter povezav med kakovostjo komuniciranja in njihovimi navadami. Naloga prav tako vključuje raziskovalna vprašanja in hipoteze, ki preučujejo vpliv komunikacije na prehranske in gibalne navade, zaupanje v različne komunikacijske kanale ter vlogo vključevanja mladostnikov v komunikacijske aktivnosti organizacij. Rezultati naj bi prispevali k boljšemu razumevanju in izboljšanju komunikacijskih strategij za spodbujanje zdravega življenjskega sloga med mladimi. The master's thesis deals with the role of organizational communication in promoting healthy eating and physical activity among adolescents. It stems from the problem of increasing unhealthy lifestyle habits in this age group, which are reflected in inadequate nutrition and reduced physical activity. Adolescence is a key developmental period in which life patterns are formed, therefore preventive and promotional activities have an important long-term impact on individual health. The research focuses on the role of organizations such as schools, sports clubs and health institutions, which influence the behavior of adolescents with various communication strategies. Organizational communication is presented as an important factor that shapes attitudes, motivation and acceptance of health messages. The purpose of the thesis is to analyze the impact of organizational communication on adolescents' attitudes towards a healthy lifestyle and to determine the effectiveness of various communication channels and approaches. The research is based on a quantitative method (questionnaire) and includes an analysis of adolescents' perceptions and the links between the quality of communication and their habits. The task also includes research questions and hypotheses that examine the impact of communication on dietary and physical activity habits, trust in different communication channels, and the role of involving adolescents in organizational communication activities. The results should contribute to a better understanding and improvement of communication strategies to promote healthy lifestyles among young people. organizacijsko komuniciranje promocija zdravja zdrava prehrana telesna aktivnost mladostnik organizational communication health promotio healthy diet physical activity adolescent true false false Slovenski jezik Angleški jezik Magistrsko delo/naloga 2026-07-09 19:25:16 2026-07-09 19:25:16 2026-07-10 03:10:32 0000-00-00 00:00:00 2026 0 0 0000-00-00 NiDoloceno NiDoloceno NiDoloceno 0000-00-00 0000-00-00 0000-00-00 1970-01-01 34347 17412$$Magistrska_naloga_Sabina_Ristic_Zakljucen_tehnicni_pregled.pdf 17412$$Magistrska_naloga_Sabina_Ristic_Zakljucen_tehnicni_pregled.pdf 1 EBF32E0B7E05B91A38176C07321D3DCE 667929a7997ccba2506563bec1cab9a2ab67314663cb18888e648ae05b9e8a69 270cf08e-7bbb-11f1-b663-001a4af901a5 https://revis.openscience.si/Dokument.php?lang=slv&id=17211 Fakulteta za uporabne družbene študije 0 0 0