Predlog vzpostavitve podpornega instrumenta v obliki poslovno tehnoloških mostov, z namenom internacionalizacije slovenskih podjetij
V magistrski nalogi sem preko kvalitativnih metod raziskovanja, in sicer izvedenih intervjujev,
anketnega vprašalnika in študije primera v Sloveniji, na Japonskem in na Finskem, izvedel
pregled nad strukturo podjetniških ekosistemov, s poudarkom na podpori internacionalizaciji
podjetij in podpornih instrumentih, v obliki poslovno tehnoloških mostov. Na začetku je
predstavljen podjetniški ekosistem, njegova struktura in način delovanja. Nadalje je poudarek
na gospodarskem razvoju in predstavitvi pojma internacionalizacije ter dejavnosti, ki se v
njenem okvirju izvajajo, s strani zadevnega ekosistema, pri podpori podjetjem na področju
izvoza njihovih izdelkov in storitev na tuje trge. Sledi opredelitev pojma internacionalizacije in
dejavnosti, ki so bile in bodo izvajane v prihodnje. Na podlagi navedenih in izvedenih metod
raziskovanja smo iskali ustrezne subjekte podpornega okolja, podporne instrumente, namene
in cilje, potrebne dejavnosti, ciljne skupine in primerne strukture upravljanja predlaganega
instrumenta podpore, v obliki poslovno tehnoloških mostov. V proučevanih državah so bili
pregledani tudi načini iskanja tržnih potencialov ter finančna in ekonomska učinkovitost
izvajanja internacionalizacije podjetij. Na koncu so predstavljeni rezultati in podane ugotovitve
ter predlog vzpostavitve podpornega instrumenta v obliki poslovno tehnoloških mostov, z
namenom sofinanciranja aktivnosti pri prodoru na tuje trge in s tem internacionalizacije
slovenskih podjetij.
In my master's thesis, through qualitative research methods, interviews, questionnaires and
case studies in Slovenia, Japan and Finland, I examined the structure of entrepreneurial
ecosystems, with emphasis on support for the internationalization of companies and support
instrument, in the form of business technology bridges. Initially, the entrepreneurial ecosystem,
its structure and the way of operation are presented. Furthermore, the emphasis is on economic
development and the presentation of the notion of internationalization and the activities carried
out in its framework by the ecosystem in question in support of companies in the export of their
products and services to foreign markets. This is followed by a definition of the concept of
internationalization and activities that have been and will be carried out in the future. On the
basis of the above mentioned and implemented methods of research, we sought the appropriate
subjects of the support environment, supporting instruments, purposes and objectives, the
necessary activities, target groups and appropriate management structures of the proposed
support instrument, in the form of business technology bridges. In the countries studied,
methods of searching for market potentials as well as the financial and economic efficiency of
implementing the internationalization of enterprises were reviewed. Finally, the results and
findings are presented, as well as the proposal for the establishment of a support instrument in
the form of business technology bridges, in order to co-finance activities for penetration into
foreign markets and thus the internationalization of Slovenian companies.
internacionalizacija podjetij
podporni instrumenti
poslovni tehnološki mostovi
mreženje
izvoz
gospodarski razvoj
magistrske naloge
true
true
[G. Vilfan]
Ljubljana
Slovenski jezik
Angleški jezik
Magistrsko delo/naloga
2021-08-13 09:53:43
2021-08-13 09:53:46
2021-08-14 03:02:30
2019
222, V str., [25] str. pril.
658
29522691
RAZ_Vilfan_Gasper_i2019.pdf
RAZ_Vilfan_Gasper_i2019.pdf
Fakulteta za uporabne družbene študije