| Title: | Oblikovanje in uvajanje blagovne znamke »Živa« na trg : magistrska naloga |
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| Authors: | ID Čupeljič Perc, Špela (Author) ID Vukasovič, Tina (Mentor) More about this mentor...  |
| Files: | RAZ_Cupeljic_Perc_Spela_i2023.pdf (2,72 MB) MD5: 5A5E4188E9056C626E407711B1E3A292
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| Language: | Slovenian |
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| Work type: | Master's thesis/paper |
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| Typology: | 2.09 - Master's Thesis |
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| Organization: | MFDPŠ - International School for Social and Business Studies
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| Keywords: | blagovne znamke, oblikovanje, uvajanje, trg, management znanja, Živa, blagovna znamka Živa |
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| Place of publishing: | Celje |
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| Place of performance: | Celje |
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| Publisher: | [Š. Čupeljič Perc] |
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| Year of publishing: | 2023 |
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| Year of performance: | 2023 |
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| Number of pages: | XI, 79 str., [10] str. uvezanih pril. |
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| PID: | 20.500.12556/ReVIS-10152  |
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| COBISS.SI-ID: | 170180611  |
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| UDC: | 339.138:658.626(043.2) |
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| Note: | Mag. naloga magistrskega študijskega programa 2. stopnje Management znanja;
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| Publication date in ReVIS: | 06.12.2023 |
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| Views: | 1954 |
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| Downloads: | 46 |
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