Title: | Oblikovanje in uvajanje blagovne znamke »Živa« na trg : magistrska naloga |
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Authors: | ID Čupeljič Perc, Špela (Author) ID Vukasovič, Tina (Mentor) More about this mentor... |
Files: | RAZ_Cupeljic_Perc_Spela_i2023.pdf (2,72 MB) MD5: 5A5E4188E9056C626E407711B1E3A292
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Language: | Slovenian |
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Work type: | Master's thesis/paper |
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Typology: | 2.09 - Master's Thesis |
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Organization: | MFDPŠ - International School for Social and Business Studies
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Keywords: | blagovne znamke, oblikovanje, uvajanje, trg, management znanja, Živa, blagovna znamka Živa |
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Place of publishing: | Celje |
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Place of performance: | Celje |
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Publisher: | [Š. Čupeljič Perc] |
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Year of publishing: | 2023 |
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Year of performance: | 2023 |
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Number of pages: | XI, 79 str., [10] str. uvezanih pril. |
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PID: | 20.500.12556/ReVIS-10152 |
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COBISS.SI-ID: | 170180611 |
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UDC: | 339.138:658.626(043.2) |
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Note: | Mag. naloga magistrskega študijskega programa 2. stopnje Management znanja;
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Publication date in ReVIS: | 06.12.2023 |
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Views: | 918 |
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Downloads: | 42 |
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