Title: | Word of mouth, perceived risk and emotions, explaining consumers' counterfeit products purchase intention in a developing country |
---|
Authors: | Khalid, Misbah (Author) Rahman, Saleem Ur (Author) |
---|
Language: | English |
---|
Work type: | Not categorized |
---|
Tipology: | 1.01 - Original Scientific Article |
---|
Organization: | GeaCol - GEA College - Faculty of Entrepreneurship |
---|
Keywords: | counterfeit products, consumer behavior, purchase intention, word of mouth, emotions, perceived risk, Pakistan |
---|
COBISS_ID: | 513645442 |
---|
UDC: | 33:005 |
---|
ISSN on article: | 1855-931X |
---|
OceCobissID: | 252264704 |
---|
Note: | Opis vira z dne 12. 9. 2017;
Nasl. z nasl. zaslona; |
---|
Views: | 2688 |
---|
Downloads: | 84 |
---|
Files: | http://www.absrc.org/wp-content/uploads/2015/09/ABSRJ_2015_Vol6_No2.pdf
|
---|
| Journal: | Advances in business related scientific research journal GEA College
|
---|
| Metadata: | |
---|
Licenca: | Priznanje avtorstva-Nekomercialno-Brez predelav |
---|
| | | Average score: | (0 votes) |
---|
Your score: | Voting is allowed only for logged in users. |
---|
Hover the mouse pointer over a document title to show the abstract or click
on the title to get all document metadata. |