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Leart Nushi, 2016

Abstract: The intention of this diploma work is to show the relationship between the strategies that company chose and the social changes that its strategy brings, due to the delicate nature of the market and the fact that the company is perceived by its customers or the market/distributors based on the moves made by the company. It is not all about trade which is the core in almost every industry, but what you offer to the market besides that. If you are offering the fair trade goods on the market, you are essentially a trader, but it's not that simple because you are also promoting social awareness about the unfair trade conditions all over the world. So the strategy that the company selects and consequently social impact are interrelated and mutually important because the public image is everything in the business and this image is maintained by making the right choices when it comes to company policies. Employment policy, organizational strategy, organizational development etc. are just some of the crucial aspects in running a successful organization.
Found in: ključnih besedah
Keywords: Social awareness, trade, organizational development, CSR, Environmental responsibility
Published: 11.08.2017; Views: 3496; Downloads: 179
.pdf Fulltext (592,35 KB)

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