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1. Predlog strategije trženja izdelkov trgovske blagovne znamke X : magistrska naloga Saša Borovnik, 2015, master's thesis Keywords: blagovna znamka, prepoznavnost, trgovska blagovna znamka, management znanja, stategija trženja, trženje Published in ReVIS: 12.01.2021; Views: 2436; Downloads: 103 Full text (1,37 MB)

2. Motivi za nakup izdelkov trgovskih blagovnih znamk : magistrska naloga Hana Vrečer, 2017, master's thesis Keywords: blagovna znamka, trgovska blagovna znamka, nakupno vedenje, motivi, tehnologije managementa znanja Published in ReVIS: 11.04.2018; Views: 4372; Downloads: 259 Full text (1,11 MB)

3. Analiza pomembnosti dejavnikov nakupa izdelkov izbrane trgovske blagovne znamke pri potrošnikih : magistrska naloga Nina Bračun, 2017, master's thesis Keywords: trženje, blagovna znamka, trgovska blagovna znamka, nakupni dejavniki, management znanja Published in ReVIS: 29.11.2017; Views: 5029; Downloads: 200 Full text (1,10 MB)

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