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1. Priprava strategije upravljanja blagovne znamke na področju trajnostnega razvoja : diplomsko delo Borut Kopinšek, 2022, undergraduate thesis Keywords: blagovna znamka, upravljanje blagovne znamke, znamčenje, trajnostni razvoj, ZeleniCar Published in ReVIS: 24.10.2022; Views: 1195; Downloads: 60 Full text (1,14 MB)

2. Upravljanje blagovne znamke : primer blagovne znamke X Domen Grudnik, 2020, undergraduate thesis Keywords: blagovna znamka, upravljanje blagovne znamke, prepoznavnost blagovne znamke, Cockta Published in ReVIS: 18.09.2020; Views: 3544; Downloads: 149 Full text (1,16 MB)

3. Strateško upravljanje blagovnih skupin v trgovini na drobno z namenom zagotavljanja profitabilnosti podjetja in zadovoljstva kupca : magistrsko delo Alenka Pavlič, 2016, master's thesis Keywords: blagovne znamke, upravljanje, strategije, trženje, zadovoljstvo kupca, planogram Published in ReVIS: 29.03.2018; Views: 4023; Downloads: 170 Full text (1,83 MB)

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