Repozitorij samostojnih visokošolskih in višješolskih izobraževalnih organizacij

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Naslov:Potential integration of metaverse, non-fungible tokens and sentiment analysis in quantitative tourism economic analysis
Avtorji:ID Gričar, Sergej (Avtor)
ID Šugar, Violeta (Avtor)
ID Baldigara, Tea (Avtor)
ID Folgieri, Raffaella (Avtor)
Datoteke:URL https://www.mdpi.com/1911-8074/17/1/15
 
.pdf RAZ_Gricar_Sergej_i2023.pdf (2,26 MB)
MD5: F77B7EBE111810E48A586ACC1080F532
 
Jezik:Angleški jezik
Vrsta gradiva:Neznano
Tipologija:1.01 - Izvirni znanstveni članek
Organizacija:UNM FPUV - Univerza v Novem mestu - Fakulteta za poslovne in upravne vede
Opis:With the emergence of the metaverse, countries’ digital efforts to create tourism opportunities have given rise to the possibility of capitalising on digital content which, along with physical tourism experiences, can generate further income and enhance a country’s reputation. Non-fungible tokens (NFTs), a unique application of blockchain technology, offer an enabling technology in several sectors, including tourism. Therefore, this study aims to explore the official tourism websites of Croatia and Slovenia and analyse current NFT applications in tourism economics. The methodology focuses explicitly on sentiment analysis, blockchain and machine learning. The paper introduces various applications currently in place, including Slovenia’s “I Feel Nft” project. The research shows that the main benefits of using NFT and sentiment analysis in the tourism economy are the promotion and presentation of major tourist destinations, exhibitions, works of art, and companies’ products in tokens, digital content and souvenirs. The adoption of sentiment analysis and NFTs in the tourism economy is still open to proposals for implementing public quantitative data metrics. Therefore, the scientific contribution of this research is essential in terms of operational recommendations and defining metrics for measuring the effectiveness of those methodologies and their applications in the tourism economy. On top of that, the practical contribution lies in monitoring the influx of tourists, and highlighting their increase over time and the significance of new technology in time series tourism research.
Leto izida:2023
Št. strani:str. 1-18
Številčenje:Vol. 17, iss. 1, article no. 15
PID:20.500.12556/ReVIS-10224 Novo okno
UDK:338.487+336.74:004.7
ISSN pri članku:1911-8074
COBISS.SI-ID:179288835 Novo okno
DOI:10.3390/jrfm17010015 Novo okno
Opomba:Nasl. z nasl. zaslona; Opis vira z dne 3. 1. 2024; Ostale avtorice: Violeta Šugar, Tea Baldigara, Raffaella Folgieri;
Datum objave v ReVIS:04.01.2024
Število ogledov:37603
Število prenosov:19
Metapodatki:XML RDF-CHPDL DC-XML DC-RDF
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Gradivo je del revije

Naslov:Journal of risk and financial management
Skrajšan naslov:J. risk financ. manag.
Založnik:MDPI AG
ISSN:1911-8074
COBISS.SI-ID:522406169 Novo okno

Gradivo je financirano iz projekta

Financer:ARRS - Agencija za raziskovalno dejavnost Republike Slovenije
Številka projekta:V5-2331
Naslov:Izboljšanje trajnostnega dnevnega prevoza na delo in študij: Primerjalna analiza najboljših praks v EU, načrt za urbana območja in širše v Sloveniji
Akronim:CRP2023

Sekundarni jezik

Jezik:Slovenski jezik
Ključne besede:turistične spletne strani, nezamenljivi žetoni, analiza uporabe, ekonomika turizma


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