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Title:Motivi za nakup izdelkov trgovskih blagovnih znamk : magistrska naloga
Authors:ID Vrečer, Hana (Author)
ID Vukasovič, Tina (Mentor) More about this mentor... New window
Files:.pdf RAZ_Vrecer_Hana_i2017.pdf (1,11 MB)
MD5: 8E089FA8E6910407D8A5416ADFFD583F
 
Language:Slovenian
Work type:Master's thesis/paper
Typology:2.09 - Master's Thesis
Organization:MFDPŠ - International School for Social and Business Studies
Keywords:blagovna znamka, trgovska blagovna znamka, nakupno vedenje, motivi, tehnologije managementa znanja
Place of publishing:Celje
Place of performance:Celje
Publisher:[H. Vrečer]
Year of publishing:2017
Year of performance:2017
Number of pages:X, 66 str., [3] str. uvezanih pril.
PID:20.500.12556/ReVIS-3371 New window
COBISS.SI-ID:15300769 New window
UDC:658.626:339.138(043.2)
Note:Mag. naloga magistrskega študijskega programa 2. stopnje Management znanja;
Publication date in ReVIS:11.04.2018
Views:3661
Downloads:248
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