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Title:Motivi za nakup izdelkov trgovskih blagovnih znamk
Authors:Vrečer, Hana (Author)
Vukasovič, Tina (Mentor) More about this co-author... New window
Language:Slovenian
Work type:Master's thesis/paper
Tipology:2.09 - Master's Thesis
Organization:MFDPŠ - International School for Social and Business Studies
Keywords:blagovna znamka, trgovska blagovna znamka, nakupno vedenje, motivi, tehnologije managementa znanja
Year of publishing:2017
Publisher:[H. Vrečer]
Source:Celje
COBISS_ID:15300769 Link is opened in a new window
UDC:658.626:339.138(043.2)
Note:Mag. naloga magistrskega študijskega programa 2. stopnje Management znanja;
Views:3113
Downloads:238
Files:.pdf RAZ_Vrecer_Hana_i2017.pdf (1,11 MB)
 
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