| Title: | Odločanje in zvestoba potrošnikov pri nakupu trajnostnega izdelka izbrane blagovne znamke : magistrska naloga |
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| Authors: | ID Klančnik, Neja (Author)
ID Vukasovič, Tina (Mentor) More about this mentor...  |
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| Files: |  RAZ_Klancnik_Neja_i2022.pdf (2,43 MB)
MD5: 9B58F186E2AA6C732EB5B02104DB82D7
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| Language: | Slovenian |
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| Work type: | Master's thesis/paper |
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| Typology: | 2.09 - Master's Thesis |
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| Organization: | MFDPŠ - International School for Social and Business Studies
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| Keywords: | nakupno vedenje, zvestoba potrošnikov, zeleno potrošništvo, blagovna znamka, management znanja, odločanje potrošnikov |
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| Place of publishing: | Celje |
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| Place of performance: | Celje |
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| Publisher: | [N. Klančnik] |
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| Year of publishing: | 2022 |
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| Year of performance: | 2022 |
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| Number of pages: | V, 68 str., [6] str. uvezanih pril. |
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| PID: | 20.500.12556/ReVIS-9199 |
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| COBISS.SI-ID: | 125638659 |
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| UDC: | 658.8(043.2) |
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| Note: | Mag. naloga magistrskega študijskega programa 2. stopnje Management znanja;
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| Publication date in ReVIS: | 24.10.2022 |
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| Views: | 1717 |
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| Downloads: | 60 |
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| Metadata: |    |
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